For those of you who don’t know
what a home delivery meal kit is, let me enlighten you. A meal kit contains
pre-portioned food ingredients along with recipes so the home cook, either
those in a time crunch or those lacking the skill set to cook, can create a
wholesome home cooked meal. It is a
subscription service, where customers pick the meals they want to prepare and
they are delivered to their door. This concept started in Europe just over 12
years ago and quickly surfaced in the United States. Estimates say that this
segment of the food business will garnish 1.3% of the food and beverage
business by next year. More popular
subscription services are: Hello Fresh, Blue Apron and Freshly, though there
are well over 100 services now available.
Food manufacturers have taken this concept and
created main course kits for the grocery store; usually with three separate
envelopes in one package: whole spices, marinades or seasoning paste, and sauces.
The consumer just adds the protein or vegetables. Read the full story at Dara Cooks - Baltimore Post Examiner
No comments:
Post a Comment